Planifica mejor  tus rutas en Colombia

Plan and optimize your routes in seconds.
tus rutas en segundos

TRUSTED BY LEADING ORGANIZATIONS
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OUR SOLUTIONS

Automate all your last-mile processes

You'll have all the parameters you need to give you the best results instantly.

Finally a simple planner that you can use today.

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The drivers they only need a cell phone and internet access.

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Raise the customer experience.
Precise updates.

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TESTIMONIALS

We help large and small companies in 32 countries. Thank you!

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4.9
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4.9
WHY ROUTAL

Optimize your routes in 3 clicks

SUCCESS STORIES

Success stories, transformative results.

Prio

The largest biofuel producer in Portugal and one of the largest in Europe.

600 collection points

They supply more than 200 service stations.

26%

Increased productivity.

25%

Savings in distribution costs

Quaker State

The most important company that produces lubricating oils in Mexico.

Goodbye to paper

After the implementation of Routal, manual planning was abandoned.

Just 10 minutes

The planning of all routes for all vehicles was drastically reduced.

8 fewer vehicles

Route planning and optimization made it possible to reduce the number of vehicles needed.

Alfil Logistics

One of the leading logistics companies in Spain with more than 400 employees.

300,000 annual deliveries

They manage more than 450,000 m2 of storage in Spain.

+15%

Increased productivity by reducing vehicles on the road

21%

Savings in logistics costs

Recoambiente

Companies specializing in logistics solutions for waste collection in the Madrid area.

5,000 tons

They manage the treatment of organic waste, packaging and all types of materials.

+15%

Increased productivity in the office and on the road.

26%

It saves on fuel and CO₂ emissions.

Hospital Sant Joan de Déu

It is one of the most important hospitals in Barcelona. It is located in one of the areas of the city with the highest traffic. They offer the service of transfers to patients and home care.

25,000 hospitalizations per year

The hospital discharges of these people to take them home can involve thousands of trips.

14 minutes

Average number of minutes saved per trip.

Customers
Drivers

Routal has allowed us to save 21% in logistics costs, improve on-time deliveries to more than 96%, and have our customers more satisfied with the service on a daily basis.

Rui Domingos
COO of Canasta Rosa
Read the story
Prio
Drivers
Planner

During Covid, we realized that it was essential to standardize the delivery procedure. Thanks to the Routal planner, we were able to unify processes.

José Miguel Muñoz Gandara
Director of Internal Control.
Read the story
Quaker State
Planner

We chose Routal because they are integrated into our company's systems and encompass several processes in a single tool. From route planning to final delivery to the consumer.

Carlos Górriz
New Project Technician at Alfil Logistics
Read the story
Alfil Logistics
Drivers

Waste collection is a highly regulated sector. The traceability of waste is essential. Routal is an essential tool for our daily lives.

Andrea Castillo
CEO of Recoambiente.
Read the story
Recoambiente
Planner

Routal has allowed us to save 21% in logistics costs, improve on-time deliveries to more than 96%, and have our customers more satisfied with the service on a daily basis.

Dra. Àstrid Batlle
Responsible for the A Casa unit.
Read the story
Hospital Sant Joan de Déu
ROUTAL BLOG

Our latest news and industry know-how.

More articles
Many delivery people unknowingly lose money because they don't organize their routes properly. Using a planning app like Routal Drivers can increase your profits by up to 25%, only by optimizing routes and times. With the right tool, it is possible to distribute better, in less time and earn more.
Drivers
How much could you earn if your routes were better organized?

Have you ever stopped to think how many euros are missing? Every day for not planning your routes well?

We're not just talking about gas or wasted time.

We're talking about deliveries you could have made, about hours you could have saved... and, yes, about Profits you could be generating if your trips were more efficient.

💡 A clear fact: a delivery man who organizes his routes well can increase his profits up to 25% only by optimizing routes and better managing your time.

Let me tell you a real case:

A last-mile self-employed man who delivered between 30 and 40 orders a day with his van started using Routal Drivers to plan your routes. Before, he made his stops “by eye” or using Google Maps. Every day I was wasting time between poorly ordered deliveries, unpredictable traffic and repeated routes.

With the app, he started to:

✓ View all your delivery points

✓ Order them automatically according to distance and times

✓ Avoid traffic jams in real time

✓ Calculate exact arrival times

The result: in a week it was already 6 more deliveries per day. And that, in real numbers, were almost 250€ more per month. Without working more hours. Only with efficient routes.

🔥 What if you too are losing money... without knowing it?

Many delivery people don't know this, but a poorly organized route doesn't just cost them gas. It costs them time, reputation and opportunities of billing.

The good news: you don't have to be a logistics expert to improve.

You only need one planning app designed for your daily life.

📲 Download Routal Drivers and try it for free.

And start earning more... without giving out more.

Free Download
Free Download

👉 Are you already using an app for your routes? Have you noticed the difference?

How much could you earn if your routes were better organized?
Many logistics managers unwittingly lose money due to invisible inefficiencies in their daily operations, such as poorly planned routes or downtime. These hidden costs directly impact the budget and customer satisfaction, but they are not always detected with the naked eye. With Routal, it is possible to identify and eliminate these leaks by optimizing routes and automatically analyzing logistics data.
Logistics
Is your logistics operation losing money without you knowing it?

Every extra kilometer, every poorly planned stop, every minute of waiting... adds up.

And the worst: a lot of times you don't even know it.

Because the hidden costs in delivery they don't appear in your reports.

👉 But they are there.

And they're draining your logistics budget every day.

The “operating normality” trap

When we talk to logistics managers, many tell us the same thing:

“That's how we've always done it.”

The problem is that Habit is not synonymous with efficiency.

Repeating planning errors or poorly optimized routes can be costing you thousands a month without you realizing it clearly.

Does it ring a bell to you?

• Routes assigned “by eye”

• Deliverances that take longer than expected

• Drivers who change routes because they “know a better one”

• Customers who call asking where their order is

Where is the money you lose hidden?

Los invisible costs appear in the form of:

✓ Gasoline wasted on poorly designed routes

✓ Overtime that is paid but not billed

✓ Deliverymen frustrated by lack of planning

✓ Customers dissatisfied with after-hours deliveries

And the worst: without accurate data, you can't correct it.

Optimize. Save. Scale.

With Routal you can detect and eliminate these leaks with surgical precision.

🚀 This is how we help our customers achieve a true logistic savings:

✔️ We optimize routes in seconds, considering traffic, time windows and vehicle capacities.

✔️ We generate automatic reports that show the hidden costs of your delivery.

✔️ We give you total control of your fleet's performance, without the need for eternal spreadsheets.

Are you missing out on these savings?

💡 Request a demo and check the savings you can achieve.

Your operation has more margin than you can imagine.

You just need to see it clearly.

Is your logistics operation losing money without you knowing it?
Food distribution in Colombia faces major logistical challenges due to the lack of structured addresses and precise coordinates. These problems affect route efficiency, increase costs and jeopardize the timeliness of deliveries.
Geocoding
Logistical challenges in food distribution in Colombia and Latin America: the key is data quality

Food distribution in Colombia presents unique challenges for logistics and transportation companies. From geographical diversity to address complexity, ensuring efficient and on-time deliveries is no easy task. One of the most critical — and often underestimated — factors is the quality of the data, especially with regard to directions and geographical coordinates.

In this article, we explore how data impacts the efficiency of food logistics in Colombia and why accurate information is essential to operate successfully.

Food distribution in Colombia and Latin America: a challenging context

Colombia is a country with densely populated urban areas and vast rural regions with limited infrastructure. This territorial diversity represents a major logistical challenge for companies that distribute perishable products. Every delivery must be made in a timely manner to preserve the cold chain and ensure customer satisfaction.

Problem 1: Unstructured or unclear directions

One of the main obstacles is the inconsistency in writing addresses. In many regions, addresses do not follow a standard format and may include non-technical references such as “in front of the school” or “next to the big tree”.

This type of information may work for a local delivery person, but not for an automated route planning system. The lack of structure makes geocoding difficult and slows down the entire logistics process.

Problem 2: Absence of accurate GPS coordinates

Geographic coordinates are the most reliable way to identify exact locations. When companies don't have precise coordinates associated with their addresses, optimization algorithms lose efficiency.

This can translate into:

  • Longer or poorly calculated routes
  • Increases in fuel consumption
  • Delays in deliveries
  • Difficulties calculating realistic time windows

Have access to reliable latitudes and longitudes significantly improves system performance and reduces the margin of error.

Solution: How Routal improves food logistics in Colombia and Latin America

Routal is a SaaS solution designed to plan, optimize and monitor distribution routes. To achieve this precisely, it relies on high-quality data and advanced geolocation tools.

Among its key features:

  • Automatic address normalization: Convert ambiguous descriptions into standardized formats.
  • Precise geocoding: Transforms addresses into ready-to-use coordinates.
  • Integration with updated maps and local geographic databases.
  • Planning based on real data: allows you to calculate routes considering logistics restrictions, delivery times and business priorities.

Summary: Data is the basis for efficient logistics

Last-mile logistics in Colombia, especially in the food sector, requires more than vehicles and routes: it needs clean, structured and georeferenced data.
Investing in information quality is key to reducing costs, increasing efficiency and improving the end customer experience.

With tools like Routal, companies can transform operational chaos into a fluid, automated and reliable system.

Contact us to learn more!

Logistical challenges in food distribution in Colombia and Latin America: the key is data quality