El Nearshoring it is no longer a promise: it is a structural change that is reconfiguring logistics in Mexico, especially in states close to the border with the United States. Every new plant, industrial park or cross-border hub has an inevitable consequence: more merchandise movement... and more pressure on urban distribution and the last mile.

And this is happening in a context where Mexico has established itself as largest trading partner for U.S. goods UU., further reinforcing the “magnet” effect of the North American supply chain.

In addition, the demand does not come only from the industry: the Ecommerce continues to grow and requires faster, more traceable deliveries with a better customer experience. The AMVO reported growth of 20% in 2024, with a value close to 789 billion pesos.

Result: in Mexico, talk about route planner (Mexico route planner) and of logistics in CDMX (cdmx logistics) is no longer “pretty optimization”. It's operational survival.

Nearshoring: more factories closer to the border... and more last mile in cities

When production moves to regions near the U.S. In the US, logistics is growing in two directions:

1. B2B: supply to plants, movements between warehouses, cross-dock, regional distribution.
2. B2C: growth of the active population, services, consumption and e-commerce around industrial centers (and therefore, more residential deliveries and “neighborhood commerce”).

Firms such as BCG point out that demand is straining resources and infrastructure (including logistics) in industrial areas, especially near the border.

And here comes the big question: how to sustain the last mile in Mexican cities when the volume goes up, traffic squeezes and delivery equipment rotates?

Let's go to the 4 key challenges (and how each one translates into real costs).

Challenge 1: Traffic (and how to turn it into a “manageable” variable)

If you operate in Mexico City, Monterrey, Guadalajara, Tijuana or any expanding metropolitan area, you already know: traffic is not an “incident”, it's part of the system.

To put it into perspective: in the INRIX Global Traffic Scorecard 2024, Mexico City is among the urban areas with the highest congestion in the world, with 97 hours of delay per driver in 2024.

What happens if you don't attack traffic in a planned way

• More hours per route → more cost per delivery.
• More kilometers and downtime → more fuel and maintenance.
• More variability → unreliable ETAs and more WISMO (“where's my order?”).

The practical solution: route optimization (for real)

This is where a route planner in Mexico makes a difference: it's not about “putting stops on a map”, but about optimizing with real restrictions:

• time windows,
• capacities,
• priorities,
• zones,
• service times,
• and re-optimization when something changes.

How Routal fits in (without magic, with method):

• Create optimal routes automatically in seconds (less km, less time, more deliveries per shift).
• Adjust on the fly when there are incidents (cancellations, delays, emergencies).
• It reduces the “invisible cost” of traffic by cutting exposure: less time on the road = less variability.

Challenge 2: shortage of delivery people and high turnover

With more volume, the first thing many operations try to do is to “bring in more people”. The problem: There aren't always enough, and when there are, onboarding becomes a bottleneck.

In the Mexican logistics environment, there is also talk of Shortage of drivers, fueled by factors such as working conditions and safety risks.

In addition, in the world of distribution by platform, Mexico has experienced recent regulatory changes (coverage and formalization), which can also impact costs and availability dynamics.

What happens if you don't solve it

• Planners spend the day “putting out fires”.
• New delivery people are taking too long to be productive.
• Quality drops (failed deliveries, errors, returns).

The practical solution: productivity with minimal training

When there's rotation, you need a system that does two things:

1. Standardize work (so that the operation does not depend on “the veterans”).
2. Guide the delivery person (so that someone new can perform from day 1 or 2).

How Routal fits in:

• Driver app with an orderly route, navigation and clear stop flow.
• Delivery instructions (notes, requirements, contact, evidence).
• Less learning curve: the system “teaches” the operation while it is running.

Challenge 3: lack of trust and need for control (without micromanagement)

This challenge is usually a consequence of the previous one: when there is turnover, operational risks grow. And in Mexico, in addition, there is a very real security component.

For example, logistics risk reports indicate that cargo theft is still a relevant problem and cite data from the SNSP where a very high proportion of robberies involving transporters involve violence (in a report it is mentioned 84%).

Note: cargo theft isn't exactly the “last urban mile”, but it does reflect the context: When the movement of goods increases, the need for visibility and traceability increases.

What happens if there is no traceability

• Questions about what happened (and when).
• Difficult to detect fraud or malpractices.
• More expensive claims (due to lack of evidence).

The practical solution: monitoring and evidence by event

The key isn't to keep an eye on people: it's Measure the process.

How Routal fits in:

• Track the route and status of each stop.
• Evidences: delivered/not delivered, incidents, tests (depending on configuration).
• Analytics by delivery/route: punctuality, stops completed, service times, deviations.

With this, trust ceases to be an “act of faith” and becomes data + process.

Challenge 4: Level of service (and why you win or lose the account here)

When traffic + rotation + poor visibility combine, the result is clear:

• ETAs that are not met,
• customers asking,
• incidents that are discovered late,
• and a reputation that erodes.

And in ecommerce, where Mexico continues to accelerate, the expected standard doesn't go down: it's up.

The practical solution: proactivity + real-time communication

A good level of service doesn't mean “zero problems”. It means:

• detect quickly,
• replan,
• and Communicate before the customer gets angry.

How Routal fits in:

• Share tracking/status (depending on the flow you use).
• More realistic updates and ETAs (because they start from optimized routes and real states).
• Incident management to respond judiciously: “what happened”, “when”, “what do we do now”.

Quick Checklist: What Your Last Mile Operation Should Have in Mexico (2026)

If you're experiencing the impact of nearshoring (or it's starting to hit you), this checklist gives you a practical guide:

• ✅ Route optimization with real restrictions (not just maps).
• ✅ Driver app designed for rotation (fast onboarding).
• ✅ Monitoring and evidence per stop (for trust and complaints).
• ✅ Analytics to get better every week (not “sensations”).
• ✅ Communication to the customer to reduce WISMO and protect NPS.

This “pack” is exactly the type of system that Routal seeks to cover from end to end: planning → execution → visibility → experience.

FAQ: Last mile + nearshoring in Mexico

Why is nearshoring increasing last-mile demand?

Because it concentrates industry and employment in new poles, increases local consumption, and pushes urban distribution (B2B and B2C). In addition, it reinforces Mexico—U.S. flows. Department of State and the need for faster logistics networks.

What is the biggest challenge for logistics in CDMX?

Congestion. In international measurements, CDMX is among the cities with the most traffic delays, which directly affects costs and punctuality.

How does a route planner in Mexico help reduce costs?

It reduces kilometers and total time, improves compliance with time windows and lowers operational variability (fewer delays, fewer reattempts, fewer overtime).

The last mile will be the “bottleneck”... or your competitive advantage

Nearshoring is bringing enormous opportunities to Mexico, but also a constant operational review: deliver more, faster, with less room for error.

If your operation depends on spreadsheets, routes “by eye” and calls to ask “how are you doing?” , growth becomes friction. If, on the other hand, you standardize with technology (optimization, driver app, traceability and communication), growth becomes scalable.

And that's where Routal fits in as a natural ally: plan better, execute better and demonstrate it with data.

Are we talking about how it can impact your business?

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If you are a self-employed delivery person, you already know: in the gig economy, the one who runs the most doesn't win... the one who is best organized wins. Because when you get paid for delivery (and the day goes between misspelled addresses, calls, traffic, “I wasn't at home” and increasingly expensive gas), your margin depends on something very simple: real productivity on the road.

The problem is that many delivery people continue to work “based on experience” and on fixes: small pieces of paper, cell phone notes, copying and pasting directions, dictating them to the GPS, taking photos to demonstrate deliveries... and crossing their fingers so that at the end of the week no one “forgets” to pay you one.

In this article we are going to talk about:

• Los Most common challenges of the self-employed deliveryman (the real ones).
• Tips for delivery people that can be seen in the pocket.
• What a modern tool for route and evidence should have.
• And how Routal Drivers can help you save time, fuel and headaches.

The reality of the self-employed delivery driver today: 4 challenges that eat up your margin

1) Lack of tools that improve your productivity

Most “generalist” apps (Google Maps/Waze/...) are not designed for real distribution. They do a part, but they leave you with the dirty work: loading addresses, ordering stops, recording deliveries, demonstrating incidents, justifying kilometers...

Outcome: more hours, more stress and more gas.

2) High dependence on experience (and memory)

Veterans “know” the neighborhood, the difficult goal, the secure development, the bad time to enter such an area... but that advantage should not be the only way to be efficient.

When it all depends on experience:

• If you change zones, you start over.
• If they put you on a new route, you waste time.
• If one day you're in a hurry, errors skyrocket.

3) Poor preparation and training (because no one teaches you)

In many operations, a deliveryman is required to be productive from minute one, but there is hardly ever practical training: how to upload data, how to manage incidents, how to record deliveries so that later No one disputes what you did.

4) High variability: every day is a world

One day you have a lot of small deliveries; another, few but far away; another, volume with time windows. Add to that:

• traffic and works,
• customers who change direction,
• packages with unclear labels,
• incidents,
• extra stops (gas station, bathroom, cafe, warehouse...).

Variability kills planning... unless you have a tool that allows you adapt without wasting 30 minutes reordering everything.

What a good app for self-employed delivery people should have (quick list)

If you're comparing options (including any “free routes app”), ask yourself these questions:

1. Does it save me time? formerly to exit (load data)?
2. Does it save me time? during the route (navigation + changes as you go)?
3. Will you leave me evidence and traceability Of what I did?
4. Will you help me reduce kilometers and gas?
5. Is it easy to use without fighting with eternal menus?
6. Is 1—2 days of use per month profitable for me?

If any answer is “no”, that app is probably not meant for real distribution.

Routal Drivers: the tool designed for everyday delivery

Routal is a last-mile planning and optimization platform. AND Routal Drivers It is the part that the delivery person uses to execute routes, manage stops and record deliveries with traceability.

What Routal Drivers provides (and why it matters to the self-employed)

1) Ease of use: reading labels to load data in less than 1 second

Here's the change in mentality: Stop typing or dictating directions.

With Routal Drivers you can Read labels and detect key data directly from the label itself to load stops very quickly. Less friction = fewer errors = you sell sooner = you deliver more.

Golden tip: if you spend 20—30 minutes “entering directions” at the start of your day, you're already losing money before you start.

2) Time and fuel savings (up to 1h + up to 30% in fuel)

When you reduce laps, roundabouts, poorly ordered stops and unnecessary kilometers, the savings fall by itself. In real operations, optimization can translate into Up to 1 hour less on the road and up to 30% fuel savings, depending on the type of distribution and the area.

And be careful: saving fuel is not just about “paying less”. It is also:

• less wear and tear on the vehicle,
• less stress,
• more deliveries per hour,
• more margin per day.

3) Traceability of all orders placed

This is key for the autonomous deliveryman: If it is not registered, it is as if it had not happened (and then comes the messes).

With traceability, you can:

• prove that you delivered,
• justify incidents,
• avoid disputes,
• and have a clear history of your work.

4) Very affordable price

In the gig economy, any tool has to be cost-effective. Point.

The idea isn't to “buy software”, it's Buy time and margin. If a tool saves you gas and 30—60 minutes a day, it usually pays for itself.

5) Trust: used by delivery people who work for big brands

Routal Drivers is already used by thousands of delivery people linked to demanding brands and operations such as DPD, Seur, DHL, Express Mail, as well as other brands in Mexico, Brazil and different markets.

Translation: it's not a “toy” app. It is designed for the reality of the cast.

Tips for self-employed delivery people: habits that increase your margin (really)

Here are some practical tips (without posturing) that you can apply today.

1) Stop typing or dictating directions: automate charging

Each address you type is:

• Time-out,
• risk of error,
• and a small “microstress” repeated 50 times a day.

Move to a system that captures data from the label and turn that into route-ready stops. If you can charge in seconds what used to take half an hour, you're already winning.

2) Don't keep papers: keep track (so they don't “forget” to pay you)

The paper gets lost, it gets wet, it breaks, it stays in the van. And in the end, when it comes to claiming, there's no easy way.

With digital traceability:

• you have evidence,
• You have a history,
• and you reduce the “I don't see it in the system”.

To put it bluntly: If you depend on papers, you are giving away control.

3) Add extra smart stops (yes, it also counts)

This trick seems silly, but it makes a difference: Set your usual gas station as a stop (or the point where you always stop halfway).

Why?

• You integrate it into your real sequence.
• You plan to refuel at the most efficient time.
• You avoid “going out for a moment” which then breaks your order.

Other useful extra stops:

• collection point for returns,
• warehouse or hub,
• short rest area,
• recommended parking for a conflicted area.

4) Reduce calls with a “hyphen” of messages

When you're in a hurry, calling 12 customers is wasting half a life. Better:

• a standard message upon arrival in the area,
• another one for “I'm at the door”,
• and one of “not located, I'll come back if you confirm”.

If your tool helps you centralize this and record the incident, all the better.

5) Group by zones, not by “what I want”

The typical mistake: “jumping” because you like one direction better than the other. That kills your mileage.

Think in blocks:

• zone A (all),
• zone B (all),
• zone C (all).

And within the block, it optimizes the order.

6) Have an incident plan (and always execute it the same)

Improvisation wastes your time and leaves you without tests. Define a flow:

1. Not responding → message.
2. Wait X minutes.
3. Mark incidence.
4. Next stop.
5. Second attempt in the end if it pays off.

Consistency is productivity.

7) Measure your day with 3 simple numbers

You don't need a giant Excel. Alone:

• total hours on the road,
• kilometers,
• completed deliveries.

With that you can see if you are improving or not. And when a tool helps you download them, you notice it quickly.

“I'm looking for a free routes app”: what to look at before deciding

It's normal to look for a Free routes app to begin with. But beware: many free options have limits right where it hurts the most:

• manual loading of addresses,
• little flexibility for changes,
• without real traceability,
• without consistent evidence,
• or without useful optimization when you have a lot of stops.

Rule of thumb:

• If you make few sporadic stops, a basic option may work.
• If you deliver on a daily basis, “free” is often expensive in terms of time, errors and gas.

The important thing is the return: If an app saves you 30—60 minutes and reduces kilometers, it already pays.

Mini checklist: your ideal route before starting (5 minutes)

Before you go out, check this out:

• ✅ Are the stops loaded without errors (without typing one by one)?
• ✅ Do you have a logical order by zones?
• ✅ Have you added your gas station/extra stops?
• ✅ Are you clear about the incident plan?
• ✅ Are you going to record traceable (paperless) deliveries?

If you stick to this 4 out of 5 days, your week changes.

Frequently Asked Questions (FAQ) for self-employed delivery people

What is Routal Drivers?

It's a tool for delivery people that helps you to: Load stops quickly, execute routes, manage deliveries and incidents and maintain traceability of all orders placed.

Can you really save gas with an app?

Yes, if the app avoids:

• unnecessary kilometers,
• turned around in bad order,
• poorly managed reattempts,
• and allows you to adapt quickly to changes.
  Depending on the area and volume, the savings can be very significant (in some cases, up to 30%).

Does it work if I'm a self-employed deliveryman and don't have a “team”?

Precisely: when you go alone, every minute counts. Automating loading stops and recording deliveries with traceability takes away invisible work.

What's the difference between a basic route app and one designed for delivery?

Those designed for distribution focus on:

• fast loading (for example, reading labels),
• route execution,
• incidents,
• evidence,
• and full traceability.

Are Routal Drivers used by people who work with large operations?

Yes, there are delivery people working with operations linked to DPD, Seur, DHL, Express Mail, in addition to other brands in markets such as Mexico and Brazil.

Closure: in the gig economy, your advantage is the system (not luck)

To be a self-employed delivery driver today is to compete with the clock, the traffic and the margin. The good news is that you don't have to do it “by hand”.

If you want to survive (and win) in the modern cast:

• automates the loading of addresses,
• leave the paper,
• records traceability,
• optimize your stops (including “no deliveries”, such as refueling),
• and turn it into a repeatable system.

Routal Drivers is designed just for that: so that your day depends less on improvising and more on performing well.

Do you want to see what your route would be like with label reading and full traceability? Enter Routal and discover Routal Drivers.

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If in 2024—2025 you already noticed that the last mile was “getting serious”, 2026 is the year in which many restrictions they cease to be a rarity and become part of everyday life: low emission zones (ZBE) more extensive, finer controls by schedule, and an operational reality that can no longer be ignored: The electric charge (and its real impact on routes, times and costs).

The good news: these restrictions don't just “suffer”. Well managed, they become a competitive advantage. And that's where a tool of route optimization and automatic planning how Routal makes a difference.

What are logistics restrictions (and why in 2026 they affect you more than before)

When we talk about What are restrictions In urban logistics, we refer to all those rules that limit By where, when and With what You can operate:

• Access: streets or perimeters where certain vehicles cannot enter.
• Schedule: stripes where you can distribute/upload/unload.
• Parking and stops: maximum time, enabled zones, controls.
• Emissions and vehicle type: environmental label, weight, dimensions, noise.
• Energy: autonomy, charging times, availability of points.

In 2026, the piece that changes the most on the board are the low emission zones: Law 7/2021 and its subsequent development require ZBE in municipalities with more than 50,000 inhabitants (and other cases), with common requirements defined by state regulations.

Operational translation: more cities, more perimeters, more casuistics... and more need to plan well.

1) ZBE in 2026: the “mother” restriction that conditions your route

Low-emission zones: what they have in common (even if each city is a world)

The state framework states that a ZBE is a delimited area where they apply access, traffic and parking restrictions according to the polluting potential of the vehicle, using the corresponding classification (labels).

In addition, the Royal Decree that regulates ZBEs seeks minimum homogeneity: measurable objectives, delimitation, access conditions, and follow-up/monitoring.

Real example: Barcelona (ZBE active with fixed schedule)

In the metropolitan area of Barcelona, the ZBE works on weekdays from Monday to Friday from 7:00 to 20:00, with conditional access to a clean vehicle or authorization/exception.

What does this mean in practice?
That if your operation enters that perimeter, the Route schedule And the type of fleet they become a strategic decision, not a detail.

Real example: Madrid (case studies and moratoriums)

Madrid is a clear example of why “knowing that there is a ZBE” is not enough: there are nuances depending on the type and location of the vehicle. At the end of 2025, the extension of the moratorium for certain unlabeled vehicles was announced. Registered Until the December 31, 2026, with specific exceptions (for example, special protection areas).

Lesson: if you plan “by eye” or with generic rules, you are exposed to:

• unfeasible routes,
• delays,
• sanctions,
• and customers angry about ETAs that aren't being met.

2) Time windows: the silent restriction that burns the most money

Las Time windows (time windows) are the classic “if you are late, you are no longer served” or “it only downloads from 8:00 to 11:00”. And in 2026 they are more critical for two reasons:

1. Cities are ordering space: more control over loading/unloading, access by sections, and even activation of restrictions for episodes (pollution, events, etc.).
2. The ZBE itself usually has schedules (such as Barcelona: 7:00 — 20:00 on weekdays).

Result: Your route no longer competes against traffic alone. Compete against the clock.

3) Electric charge: the new restriction (and the opportunity) in the last mile

Electrifying a city fleet makes sense... until you try to fit in with reality:

• variable range depending on load, temperature, driving style,
• load times that are not “one minute”,
• busy or off-road spots,
• need to plan “power outages” just like you plan deliveries.

And here is an important point: the state regulations of ZBE push to provide charging infrastructure, including minimum objectives for implementing charging points inside and outside ZBE.

Translation: electric charge ceases to be a “topic of the future”. In 2026, it is already a condition of operation and planning.

How to improve your operations in 2026 using Routal (optimization + automatic planning)

The key is not to have “more people coordinating”. It is to have a system that Understand the restrictions and optimize with them.

Here's a practical (very day-to-day) approach to landing it in Routal.

Step 1: Turn restrictions into rules (not reminders)

In many companies, the restrictions live on:

• an Excel,
• the head of a planner,
• or a “remember that we don't enter that area” message.

That doesn't scale.

With Routal, the goal is for restrictions to be planning parameters, for example:

• Zones: defines operational perimeters (ZBE, limited-access zones, conflict areas).
• Vehicles: classify your fleet by capacity, type (diesel/hybrid/electric), and compatibility with certain areas.
• Customers/stops: assign Time windows, service times, and conditions (delivery by hand, with signature, etc.).

Immediate impact: the plan ceases to depend on “remembering”.

Step 2: Plan with real time windows (and reduce “bounce”)

When you seriously model time windows, two good things happen:

1. The optimizer avoids routes that “on paper” are short but operationally impossible.
2. You reduce failed deliveries (and the hidden cost of the second round).

Practical tip:

• If your windows are “soft” (ideal but negotiable), create wider ranges.
• If they're “tough” (if you're late they won't take care of you), keep them strict.

Routal can prioritize window compliance and balance workload between drivers, preventing “always the same one” from the hell of impossible stops.

Step 3: Integrate the electrical charge as one more stop (energy = time)

If you have (or are going to have) electric cars, in 2026 the winning mentality is:

Charging is not an event. It's a part of the route.

What does “get him into the plan” mean?

• Define realistic range per vehicle.
• Estimate charging time (fast/slow) depending on your operation.
• Decide strategy:
  • night charging + closed route,
  • or microcharges planned to extend shifts.

In an optimizer, this translates to restrictions and stops: if you don't model it, the plan will turn out nice... and it'll break at 12:30.

Step 4: Use automatic planning to gain consistency (and not just “make routes”)

In 2026, the difference is in consistency:

• same level of service every day,
• less improvisation,
• fewer “heroic routes” that rely on a skilled driver.

With automatic planning, you can:

• generate routes in minutes with the restrictions already included,
• simulate scenarios (what happens if I close this area? If I electrify this 20% of the fleet?) ,
• balancing workload,
• and adjust quickly to peaks in demand.

Step 5: Monitor and recalculate when the day changes (because it will change)

Restrictions + traffic + incidents = the perfect plan is short-lived.

What you need is:

• route tracking,
• control of compliance with time windows,
• and ability to react without “breaking everything”.

With Routal, the idea is that the plan is not a PDF: it is a living system, with visibility for planner, driver and customer (ETAs and communication).

Checklist 2026: the minimum to avoid suffering (and start to improve)

If you want a “quick win”, check this out:

• Do I have my maps mapped zones critical (ZBE and other urban restrictions)?
• Is my fleet classified by compatibility (which vehicles can enter where)?
• Do my stops have Time windows real (not “throughout the day”)?
• Have I incorporated the Electric charge (autonomy + times) as part of the plan?
• Am I using an optimizer that respects restrictions or am I still “fixing” routes?

FAQs

What are logistics restrictions?

These are rules that condition the distribution: limited access, delivery times, parking regulations, emission requirements and, increasingly, energy needs (electrical charge).

What are low-emission zones?

Son zones delimited by a public administration where access/circulation/parking restrictions apply to vehicles according to their level of emissions, with the objective of improving air quality and mitigating emissions.

Why is 2026 a tipping point?

Because the implementation/operation of ZBE is generalized in more municipalities and operational control is tightened: more perimeters, more schedules, more cases and more impact on daily planning.

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2026 isn't about “more restrictions”, it's about “better planning”

Yes, there will be more restrictions. But the change in mentality is this:

• Companies that continue to plan “as usual” will have more delays, more empty kilometers and more incidents.
• Those that convert restrictions into optimizer rules (ZBE + time windows + electrical load) will distribute better, with less stress and more margin.

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